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Do you sometimes wish you could turn back the clock when it comes to your skincare routine and do things a little different?
There are quite a few things I would’ve changed much earlier on, but the biggest one must be: not wearing sunscreen every single day.
Until about 3 years ago I never thought of sunscreen as skincare - not in an every-single-day kind of way anyway. It was more optional and only really when I went on holiday somewhere sunny.
But sunscreen IS skincare and I now know it’s actually the most important step of all.
So much of the time, money and energy we spend on products, routines and treatments are to try and fix, reverse and slow down things like fine lines, wrinkles, pigmentation and saggy skin - all caused, or at least accelerated by sun damage. It’s said that an estimated 90% of of skin ageing is caused by the sun.
Too much sun ages us because exposure to ultraviolet light destroys elastin, promotes fine lines, wrinkles and a blotchy, ruddy complexion. It also damages the chromosomes in our skin cells and can lead to skin cancer. While skin is at its most vulnerable during the summer months, it’s at risk of sun damage all year round.
That’s mainly because there are 2 types of Ultraviolet rays: UVA & UVB. UVA rays penetrate the deepest and are responsible for premature signs of ageing like fine lines and wrinkles, pigmentation and sagging skin. UVB rays are responsible for causing sunburn. UVB rays are a little weaker during the winter months and we don’t get sunburn as easily, but UVA rays can cut through glass and cloud cover (up to 70-80%), and are strong all year round.
Sunscreen advice and reminders are usually everywhere when we head into the summer holidays, but it’s easy to slip back into sunscreen-free days when we get back home and into our normal routines.
Wearing a high factor, broad spectrum sunscreen that blocks both UVA and UVB every single day, no matter the weather is really the best possible anti ageing, skin-protecting investment you can make - even before figuring out the rest of your routine.
Remember to reapply when out and about and don’t forget your hands, neck and ears.
Sunscreen is for life, not just for summer.
Some skincare works almost instantly, a moisturiser, face oil, or acid toner can transform parched, tired skin within days, bringing back softness, smoothness, and glow.
But deeper, lasting results, like firmer, brighter, stronger skin, take time. True transformation happens gradually as your skin renews itself from within, building collagen, restoring balance, and strengthening its barrier.
In this blog, we explore what’s really happening beneath the surface, why cell renewal slows with age, and how long it genuinely takes for your skincare to work.
Because when you understand how your skin truly works, you can stop chasing quick fixes and start supporting the natural rhythm that keeps it radiant for decades to come. Patience isn’t passive, it’s science in action.
You've probably seen the terms "hydration" and "moisture" used interchangeably everywhere, used as if they're the same thing. One adds water to your skin, the other seals it in, and both are essential, especially after 35 when our natural processes start to slow down.
While it may be true that both refers to water levels in the skin, there is a difference in terms of the mechanisms, as well as product formulation practices and ingredient choices - and therefore the product choices in your routine.
If your skin feels tight, dull, or dry no matter what you use, the missing link might be knowing whether you need (more) hydration, moisture, or both.
In this blog guide, I’ll unpack the science and show you how to balance hydration and moisture for smoother, stronger, more radiant skin.
Could hidden inflammation accelerating your skin ageing without you realising it?
In this comprehensive guide, I unpack the science of inflammaging, what it is, how it impacts your skin and overall health, and why it’s especially important for women 35+.
This is following on from the previous blog where I share more about my recent personal exprerience and discoveries.
You’ll discover 9 key triggers behind chronic, low-grade inflammation and 12 practical, evidence-based steps to help calm it.
Small, consistent changes can make a visible difference, building stronger, healthier, more radiant skin from the inside out.
